Pay Per Click (PPC) is possibly the most targeted form of online advertising available, as your ads are placed in front of an already interested audience. But is this enough to run a successful Pay Per Click Campaign?
Pay Per Click is an online bidding auction which gives advertisers a fantastic way of reaching their target audience, paying on a Cost Per Click (CPC) basis. PPC gives advertisers the ability to display their ads on top search engines such as Google, Yahoo and MSN Live Search amongst others, with a clean advertising format.
Key Benefits
- Instant online presence on the top search engines
- Advertise on a Cost Per Click Basis (CPC), which means that you identify how much you are willing to pay per click.
- Advanced reporting to effectively track ROI
- Set your own budget limitations (Controlled Online Spend)
- Target your ads to consumers directly searching for the products/services that you provide
- Target consumers geographically by the city or regions that you offer your services
How Can Gold Star Search Help?
Gold star search expertise comes off the back of many years of practical experience within the Pay Per Click Industry, working with clients delivering products and services from all walks of life. Being an Adwords Qualified Company, Gold Star Search have the ability to set up and manage all of your Pay Per Click campaigns and can ensure that all traffic delivered to your site is targeted to the products/services that you offer. Simply setting up a Pay Per Click account and outlining the amount that you are willing to pay each time a user clicks your ad is not enough to deliver the best possible results for your business. Whilst advertising using a Pay Per Click Campaign it is important to remember that it is an ever changing environment. Individual bids for Key Words have to be constantly changed in line with competitor activity to ensure that your ads are being displayed in the most profitable position for your business. Having the correct account structure is also a vital prerequisite to having a successful PPC campaign and Gold Star Search know exactly what is required to deliver the right results for our clients.
Key Benefits Of Using Gold Star Search
- Professional Bid Management to ensure maximum ROI
- Keyword research and Implementation
- A Dedicated Google Adwords Qualified account Manager
- Weekly and monthly reporting outlining account performance
- Transparent and honest service carrying low commitment
- Measurable results delivered on month by month basis
- Click Fraud Prevention/Protection
- Creative Campaign Planning and development
- Recommendation of worthwhile advertising channels available
Free Pay Per Click Review
We wish to back up our claims and deliver our promise by offering all potential clients a free no obligation “Health Check” of your current Campaigns.
We will carry out an in depth analysis of your current PPC performance, evaluating the structure of your account and historic data within it. We will put forward realistic proposals of how we can improve your campaigns in terms of increasing the amount of profitable clicks that you are receiving whilst also reducing the amount of money that you are paying for Pay Per Click Advertising. The review is carried out with a view of Gold Star Search optimising your campaigns to increase sales/orders, but does not carry any obligation for you paying us for a service. We are completely honest as to what extent we can help and feel that taking this approach helps us to build a good relationship with potential clients.
What Do We Need From You?
To carry out a free review of your PPC Campaigns we at no stage require your account User Name Or Password. As an Adwords Qualified Company we have a secure MCC which we are able to temporarily link potential clients in order to carry out a review of your campaigns. We gain this limited access through your Google Customer ID Number, which is located in the top right hand corner of your Google Adwords Account. On receipt of this number we will invite you to join our My Client Centre (MCC), you will receive an invitation like the example below within your Adwords Account.
You Have Total Control
During the time of us carrying out your Free Review you are in full control of your account. Nothing will be altered or modified in anyway unless we are authorised by the advertiser to do so. Access to the account can be disabled very easily and details of how to do so will be found within the invitation.
Privacy Policy
Gold Star Search are committed to protecting your privacy, information gathered will never be sold or disclosed to any third party.
We are registered with the Data Protection Agency and comply fully to their guidelines
Data Protection Registration Number: Z1164100
